Reddit is one of the last raw places left on the internet.
Where conversations breathe before algorithms choke them.
Where people roast brands that try too hard — and reward the ones that speak truth.
So when someone asks, “Are Reddit ads worth it?”
I smile.
Because the real question is — is your brand worth being seen without filters?
I’ve run ads on every platform — from Meta’s dopamine casinos to Google’s search-driven precision.
Each has its own rhythm.
But Reddit?
Reddit is resistance.
You can’t fake authenticity there. You earn it.
You don’t “target” people — you enter tribes.
You don’t “push” offers — you earn curiosity.
You don’t “buy clicks” — you build belonging.
Every marketer wants conversions.
But on Reddit, the currency is credibility.
The best Reddit ads don’t look like ads.
They sound like the voice inside your head when you’re questioning your choices.
They start with empathy.
They end with action.
If you’re selling SaaS, don’t scream “#1 AI tool.”
Tell them what problem it kills — and why you built it in the first place.
If you’re pushing fitness gear, don’t post a shredded model.
Show the everyday person fighting through another 5 AM rep.
Because Redditors can smell bullshit before you hit “publish.”
Here’s what most brands don’t get:
The algorithm isn’t your enemy. Indifference is.
You can buy reach, but you can’t buy respect.
And in 2025, that’s the filter that matters most.
I train like I market — no shortcuts, no filters.
The body doesn’t lie.
Neither does Reddit.
You want real results?
Earn them.
In the gym.
In business.
And on every platform that tests your truth.
Because the world doesn’t need another ad.
It needs another honest one.